Choosing the right advisor is an important step in obtaining the right insurance for your business.

Whether you are just starting out or have decided to switch coverage because your current plan is not working – a qualified advisor will help you navigate the health benefits system and choose a plan that’s perfect for you and your budget.

Of course, not every advisor will completely match your needs and particular situation. It is important to be discerning when deciding on an advisor so that working together is enjoyable – and effective for your business’s success.

Attributes to Look for in a Potential Advisor

As you contact potential advisors, we suggest looking for these attributes and strengths:

• Experience, Technical Knowledge, and Credentials

It is a big decision to trust an advisor with an important decision like how to select the best health benefits for our business. You want to know that they have experience and are aware of all the different options available, including Health Spending Accounts (HSA), defined contribution plans, long-term disability coverage, travel coverage, and dental insurance for small business. Ensure the advisor has this technical knowledge by asking them to explain their professional history and any professional insurance designations and credentials they have.

• Client References

Advisors who work with other businesses similar to yours will have beneficial experience and expertise of the ins and outs of your industry. Therefore, ask for any client references in your industry who can explain their experiences with the advisor you are considering.

• Availability

An advisor with numerous clients may be successful; however, they may also be spread too thin. Look for a broker who has room for your business and is available to consult in a way that is conducive to your business. It is important that you can trust they will be readily available when you need them. Initial contact with an advisor should be prompt, consistent, and reliable.

• Knowledge of A Wide Array of Coverage Options

Many advisors will have numerous coverage options specifically catered to businesses like yours. These options include dental insurance for small business, life insurance, short-term and long-term disability coverage, travel coverage, and much more.

Still, it is essential to find an advisor who is knowledgeable of all coverage options, as well as organized, prepared, and consistently well-informed. After all, you need them to come up with the perfect plan for you.

• Positive Personality Traits

Finally, remember that you will have to work with this individual on a regular basis — over the phone, in person, and via email. Therefore, on a personal note, look for traits that mesh well with your working style. Simply put, you should find working with your agent easy and enjoyable.

Find the Right Advisor for Your Needs

Do you own one of the millions of small to mid-size businesses across Canada? Are you the sole proprietor of your own business? Benecaid offers numerous plans, catered to fit the unique needs of you and your employees.

Let us help match you with one of the thousands of advisors that we work with across the county, reach out to one of our Benefits Consultants today.